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Google's new AI tool fights the spread of fake images and videos
A deep look into the emerging fake images disease!
Lakhdar Nael Tahchi
September 06, 2023
THE BIG INSIGHT
Google’s Latest AI Tool to Stop the Spread of Fake Images and Videos
The rise of AI has caused a surge in fake images and misinformation. A 2019 Pew Research Center study found that 61% of Americans struggled to spot altered images, even before generative AI tools became widespread.
In August 2023, Adobe generated one billion AI-created images with Adobe Firefly in just three months. In response, Google DeepMind introduced SynthID, a tool that secretly embeds digital watermarks in AI-made images for identification.
However, experts warn against relying solely on watermarking because determined individuals could bypass it. Experts also stress the importance of educating people about image authenticity and advancing watermarking technologies to tackle this growing issue.
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AI Quote of the Day
"Artificial intelligence is the future, not only of technology, but of humanity." - Elon Musk